TLDR Tech / Marketing
Your next viral post is already written
Three viral formats dominating social feeds right now all hijack a real news event instead of inventing a joke. Sony's PlayStation-goes-digital-only announcement drew 70K angry replies, and Domino's UK parody about digital pizzas answered within two hours for 488K likes, with more brands piling on. Software companies ran the joke in reverse, and GitHub took it furthest by actually shipping code on CD-ROMs, landing on Hacker News's front page. A third format copies the US government's real Claude Fable 5 shutdown statement onto unrelated products.
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