TLDR Tech / Marketing
Why Clarify gives away its CRM
Clarify removes CRM seat fees and charges only when its AI performs useful work, which aligns cost directly to value. Traditional CRM setups can take 3-6 months to deliver value and can cost $10K per month from the start, even before adoption. It solves messy “Frankenstack” systems by combining relational, time series, and unstructured data into one unified customer record that AI can act on. Its credit-based pricing removes adoption friction and ensures customers pay only when outcomes like deal updates or meeting insights happen. This model also supports a compound startup strategy where new features require about 20% new work and build on an existing data and AI foundation.
Read the full story