TLDR Tech / Design
‘This is fine' creator says AI startup stole his art
KC Green, creator of the iconic “This is fine” comic, has accused AI startup Artisan of stealing his artwork for a subway ad promoting its AI sales tool “Ava the AI BDR.” The altered ad changed the comic's caption to “my pipeline is on fire,” prompting Green to publicly denounce the campaign and say he is seeking legal representation. The controversy adds to Artisan's growing reputation for provocative marketing, following earlier “Stop hiring humans” billboards that also sparked backlash.
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