TLDR Tech / Founders
There Is No Pivot
When software was expensive to build, commitment was cheap, and changing direction was the crisis that demanded a name. Now that building is cheap, the economics invert. Commitment becomes the expensive thing, and iteration is the default mode. The companies winning now look less like ships changing course and more like test kitchens running permanent R&D, which is why calling any given change a pivot has started to sound like a word from a different era.
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