Salesforce Buys m3ter To Push Usage-Based Billing For The AI Era

2026-06-11

Salesforce is acquiring m3ter, a usage-based billing platform, to add native consumption billing to Agentforce Revenue Management. The move matters because AI products are pushing companies beyond seat-based subscriptions toward usage, hybrid, and outcome-based pricing models, and Salesforce wants that billing motion to live inside its platform instead of third-party tools.