TLDR Tech / Marketing
Course correction: Google to link more sources in AI Overviews
Google is adding several new link formats to AI Overviews and AI Mode in an effort to drive more traffic back to the websites its AI summarizes. Changes include a "Further Exploration" section at the bottom of AI answers linking to relevant articles, an "Expert Advice" block surfacing snippets from news outlets and forums, and preview pop-ups when users hover over source links. Google is also testing a subscription integration that would surface a user's subscribed sites more prominently in AI results, with early tests showing higher click-through rates.
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