TLDR Tech / IT
Apple Business: Free MDM, hosted email, and a direct shot at Google & Microsoft
Apple Business bundles free MDM, email, identity, and app distribution into a single platform for SMBs. This isn't just a feature release—it's Apple stepping into the core IT stack and undercutting Google Workspace and Microsoft 365 on price. The play is clear: own the device, own the management layer, then pull the rest of the stack along with it, starting with smaller companies and moving upmarket.
Read the full story