TLDR Tech / Design
AI is Not a New Marketing Problem. It is a New Brand Interface
Most AI marketing challenges — search visibility, recommendations, consistency, attention — are reframings of long-standing problems marketers have navigated before. As consumers delegate purchasing decisions to AI agents, algorithms rather than humans will become the target audience. Until that AI-to-AI marketplace materializes, today's challenges remain identical in nature to those marketers have already solved.
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