TLDR Tech / Fintech
Adyen to buy Orb for $335M
Adyen plans to acquire enterprise billing startup Orb for $335 million in cash to add real-time usage-based billing capabilities to its payments platform. The deal, which follows Adyen's recent Talon.One acquisition, signals a broader M&A shift as Adyen fills product gaps across billing, payments, loyalty, and incentives for AI-era digital businesses.
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